Archive for the ‘online marketing’ Category

How not to launch a website

Arekibo had the honour of working on the recent website for the government which was launched under the banner of Merrion Street, an idea gleaned from where the Dáil Offices are based. This launch received much national attention in the media and drew much attention to the government’s efforts to reach out and connect with [...]


How good products go Viral… (by accident)

Going viral is hard , finding an edge that people would want to share is quite an achievement but when it does happen it really pays of


Top 5 Viral Marketing video’s

The top 5 of Viral marketing campaigns from low to high budget.


How will your “designed by” footer effect your SEO

Many web designers and web design companies tend to add a little footer to the web pages they design for their clients which links back to the web designers page. So if you have designed 500 different websites you will now have 500 inbound links to your website BUT because of the Google algorithm alarm bells will go off


Your websites performance impacts shopper behavior

I suppose it is common sense that if your website is slow to render that your customers will be dissatisfied…


Please put your hands on the Dashboard…

Two things strike me about Google Dashboard. The first is how much more convenient it has made all of the (already convenient) Google tools I use to me. I sync my calendar with my phone, have my email available anywhere I want, keep docs I need to access regularly in Google docs and once I’ve [...]


Online Marketing for health care professionals

Following on from  my recent post regarding twittering pharma companies – I came across another article to do healthcare marketing…
Here is a link to full article – http://www.toprankblog.com/2009/10/social-media-in-healthcare-marketing-5-tips-for-approval/
interesting stat from the article -
41% of physicians’ research takes place online The bottom line is physicians and other healthcare personnel are already spending time online.
Not sure if [...]