Google Analytics is a measuring tool that is used for most of the websites these days, it displays statistics on how well your site is doing in terms of visitor traffic and search engine optimization. A common mistake however in doing analytics on your websites is the misinterpretation of the statistics. Here is a top 5 of common mistakes and misconceptions and how to benefit the most of the statistics gathered.
Posts Tagged ‘SEO’
Google ignores meta keywords
We’ll let Matt Cutts, from Google fill you in.
Bing increases search share in US and UK markets
According to US internet measurement firm comScore Microsoft’s Bing search engine is making inroads into Google’s search dominance.
The latest figures show Microsoft’s share of the search market has grown from 8.9% in July to 9.3% in August.
Google is still the search engine of choice in the US with64.6% of the market.
Bing has also made small [...]
Google strikes back
It was clear since the first “anomaly” appeared on the Google doodles few days ago that the lads in Google were up to something: the main question has been “what are they up to?” for a good few days…
Wordle Up
Cool app that was borne out of the classroom as a teaching aid for kids. Wordle is a word cloud generation tool that allows you pump any text/feed/blog you wish! Here is an example that was taken from the Arekibo newspage:
So, what we could it really be used for?! Aside from snazzing up a [...]
Seo and eNewsletters are most effective techniques for digital marketing
I recently came across a number of posts discussing a report from Forbes which outlined the best techniques for digital marketing. I have included a link to the report below.
The results are quiet interesting - for me personally the two key findings were:
1 - SEO and Email marketing are the most popular method of digital [...]
Arekibo featured in Sunday Business Post Article - “Seek and you shall be found”
Arekibo were recently featured in a Sunday Business Post on Search Engine Optimisation
“The name of each webpage is one of the first things that a search engine registers when ranking search results, according to Helen Nix, SEO specialist at Arekibo.
“I would always advise clients to have a keyword in their URL,” Nix said.” The URL [...]