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Challenges to Real Digital Transformation – An Interview With Our Head of Strategy

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Challenges to Real Digital Transformation Digital transformation is no longer a simple once off journey, it is a continuous transformation of business operations and culture. It is important for businesses today to understand digital transformation and what they can do to excel in today’s market. Today we interviewed our Head...

Unlocking the Relationship between Social Media and Business Success

Unlocking the Relationship between Social Media and Business Success

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Social Media and Business Success At our most recent Arekibo Workshop and at the 3XE Digital Conference in February, we discussed Social Media & Business Success. We often have clients come to us asking how they can show their bosses that investing in Social Media influences overall business success. In this blog...

8 AdWords Announcements at the Google Performance Summit '16

8 AdWords Announcements at the Google Performance Summit ’16

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Yesterday evening at the Google Performance Summit 2016, Google announced some exciting new features and changes to their core advertising product, Google AdWords.  The subject matter of this event surrounded the now “mobile-first world” where Google stated the shift to mobile is now here. Over  50% of searches on Google...