Arekibo Shortlisted for DMA Awards for daa Web Analytics Implementation

dma awards - arekibo web analytics

We are delighted to announce that we are finalists in the Digital Media Awards for Data & Analytics for our work on a multi-property web analytics implementation.

Arekibo provided daa (the Dublin Airport Authority) with a single perspective on user activities across a number of daa’s digital properties.

We worked with daa to develop a unified web analytics and data strategy to provide the business with a single view of the passenger digital journey, combining all channels to unite data into a centralised scalable service.

Harnessing the latest data and web analytics tools, the entire traveller digital journey has been mapped, providing intelligent and live insights that accelerate to the communication, operations and commercial teams.

We would also like to congratulate our client – Electric Ireland who have been shortlisted for best use of mobile at the DMA Awards for Electric’s Ireland Responsive website which we designed and developed.

Good Luck everyone!